Sedona Internet Marketing Techniques: Inform with Professional Press Releases

1) "Did You See Me in the Newspaper:" The Print Press Release Package

The Print Press Release Package increases local awareness of your business through traditional print media.

This package best for press releases with small, local focus and readers who live nearby. Typical items perfect for this package include upcoming events, book signings, open houses, public meetings, art exhibits, charity drives, etc.

• Your press release will be sent to newspapers and other print media outlets throughout Northern Arizona.
  
  
• We can add media outlets statewide or in other targeted regional markets at your request for a samll additional fee.
  
  
• Distributing press releases to local newspapers increases traffic from members of your community and raises local awareness of your products and services.

 

2) Cast a Wide Net: The Standard Internet Press Release Package

Focused online, the Internet Press Release Package directly increases traffic to your website.

This is best for releases for online business owners, announcing things such as book releases, new products or business changes where local markets are not specifically targeted.

• Your press release will be made available to top news sites.
  
  
• Your press release will have a one-way link pointing back to your website. This is the best kind of link to have!
  
  
• Your press release will be permanently hosted on one of the largest online public relations companies in the United States.
  
  
• We can track the results of your press release with statistics on reads and impressions by online users.
  
  
• Your press release will be sent to five industry targets and two regional targets. Specializing the destination of your release to the appropriate markets guarantees better traffic with more interested consumers.
  
  
• Your press release will appear on custom news feeds.
  
  
• Your press release will include search engine tools to attract search engines.
  
  
• Your release is available for comparative analysis. Comparing your release to other competitors boosts future marketing efforts.
  
  
• And much more ...

 

3) Hit All Your Bases: Standard Press Release Package with Print Component

This option includes all the benefits of Standard Press Release Package. This package draws local and nationwide customers to your press release through both online and print mediums.

In addition, your press release will be sent to newspapers and other print media outlets throughout Northern Arizona or your target market.

This option covers local markets and your online audience. If your press release covers an event that happens locally, choosing this package early encourages people to attend your event. If customers can plan ahead, they're more likely to travel.

 

4) Become A Newsmaker: The Premium Press Release Package

This package includes all the benefits of Standard Press Release Package and Print Press Release Package. It uses both print and online media outlets.

This press release has extra SEO Benefits and adds Blog and Social Media Visibility

This option also tracks how your press release performs and how it directly increases traffic to your Web site. We will compile advanced SEO statistics so that you can track how your release is being searched for and found on search engines.

The package offers tools to track:

• Who publishes your release.
• Who reads your release.
• Who visits your website based on your release.

Knowing these statistics dramatically affects how you market yourself, how you direct future press releases and how to improve your business plan.

In addition, your press release will:

• Be sent to newspapers and print media outlets throughout Northern Arizona.
  
  
• Benefit from extensive Search Engine Optimization tools.
  
  
• Have the option of including an image guaranteed to be included if the release runs online.
  
  
• Get premium placement online for enhanced search results.
  
  
• Receive social bookmark links for increased distribution.
  
  
• Be sent to ten industry targets and five regional targets, distributed on industry-specific websites and blogs and distributed on a targeted media digest.
  
  
• Appear on blogging distribution, adding your release to weblog searches. Using the blogosphere to increase traffic is a viral marketing tool to boost word-of-mouth interest in your business and products.
  
  
• Include trackbacks, so you can see who reads your release, who visits your Web site, and what news source lead to the visit so that we can plan future marketing efforts based on your success.
  
  
• Include comparative analysis with additional tools such as Visits by Country, Search Engine Traffic and Search Terms.
  
  
• And much more ....

 

ORDER NOW

If you're ready to use press releases to direct traffic to your website, call us for a press release evaluation or an estimate. 928-204-9015